ADERO Scottsdale Resort Welcomes Ginger Gibson as Director of Sales

• Ginger Gibson has over 20 years of experience in the hospitality industry.
• The ADERO Scottsdale Resort offers unique wellness experiences, including a rooftop spa and outdoor fitness activities.
• The resort is located in the beautiful Sonoran Desert and offers stunning views of the surrounding landscape.

ADERO Scottsdale Resort has appointed Ginger Gibson as its new Director of Sales, marking a significant addition to the resort's leadership team.

With over two decades of experience in luxury and lifestyle hospitality, Gibson is set to enhance the resort's presence across group, transient, and catering segments.

Her appointment comes as ADERO embarks on a comprehensive transformation, including the reimagining of 32 casita-style rooms, a 6,000-square-foot conference center expansion, a new signature restaurant, and the evolution of The Spa at ADERO into a wellness oasis featuring a Hammam, infrared sauna, cold plunge, and juice elixir bar.

Gibson's extensive background includes leadership roles at renowned New York City hotels such as the former Redbury New York, Dream Hotel Group, and the Gramercy Park Hotel.

Most recently, she served as Director of Sales & Marketing at the Sheraton Edison in New Jersey, where she led sales and marketing efforts for the 265-room property with 20,000 square feet of event space.

Her expertise in driving revenue growth and her strategic vision are expected to play a pivotal role in positioning ADERO Scottsdale Resort as a premier destination for corporate gatherings, incentive programs, and social events.

Gibson's appointment aligns with the resort's commitment to delivering elevated guest experiences and deepening its connection to the Sonoran Desert.

Her leadership is anticipated to contribute significantly to the resort's ongoing success and its reputation as a modern desert sanctuary.

In the broader Scottsdale community, significant developments are underway.

The city has committed $40 million for the revitalization of Old Town Scottsdale, aiming to enhance infrastructure, safety, and the overall experience for residents and visitors.

Additionally, the Scottsdale Plaza Resort is undergoing a $42.2 million renovation, set to relaunch as Miralina Resort and Villas in January 2026.

These initiatives reflect Scottsdale's dedication to maintaining its status as a top-tier destination.

Gibson's arrival at ADERO Scottsdale Resort is timely, as the resort and the city itself are poised for transformative growth.

Her leadership is expected to drive the resort's strategic initiatives, ensuring it remains at the forefront of Scottsdale's dynamic hospitality landscape.

Q: What is Ginger Gibson's background in the hospitality industry?

A: Ginger Gibson has over 15 years of experience in the hospitality industry, with a strong background in sales and marketing.

Q: What are some of Ginger Gibson's goals as the new Director of Sales at ADERO Scottsdale Resort?

A: As the new Director of Sales, Ginger Gibson aims to increase revenue, strengthen client relationships, and enhance the overall guest experience at ADERO Scottsdale Resort.

Q: How does Ginger Gibson plan to collaborate with the team at ADERO Scottsdale Resort to achieve success?

A: Ginger Gibson plans to work closely with the sales and marketing team at ADERO Scottsdale Resort to implement strategic initiatives, drive sales growth, and ensure seamless communication with clients and guests.